Comprehensive Product Catalog
The client’s products are like a puzzle with specific rules. Some parts can be combined, while others cannot. Understanding these assembly rules is key to successful orders and good business.
“In order to sell their products, the client built a network of business partners who needed to have a solid understanding of the manufacturing rules. However, it often happened that their knowledge of the construction details was insufficient, and they had to turn back to POLAK CZ,” explains Jiří Holý, Sales Manager at Unicorn Systems. The foundation of their business activity was working with clear, yet extensive paper catalogs.
Unrivaled 3D Configurator
We therefore developed an application for the client where users can model furniture in a 3D environment themselves. The core of the 3D Configurator is an intelligent guide through the product categories, leading users step by step through the entire digital product portfolio. It also suggests related products or predefined sets.
Thanks to interactive rule management, the system knows which components can be combined and which cannot. The application is used not only by business partners, who no longer need to struggle with paper catalogs, but also by end customers. While configuring, the application continuously calculates the price, so users can see the cost of individual components as well as the total price of the set or the entire project.
The tool runs in a web browser, making it accessible to anyone with an internet connection. Users can not only model furniture but also design a room in the 3D planner and arrange the products within it. The application automatically checks for collisions, ensuring that the furniture fits in the space without obstructing movement, including door openings and drawer extensions.
Faster Production and Happier Customers
With our 3D Configurator, orders are placed quickly and efficiently. The application features a simple and intuitive interface, making it usable even by non-technical users. Lower user requirements lead to better sales. At the same time, the client can more easily establish partnerships and expand into new locations.
Lower Costs and Fewer Errors
This automation has reduced the client’s administrative burden. Orders are now processed faster, as they are automatically transferred to the company’s enterprise system based on information from the 3D Configurator. The company no longer needs to allocate human resources for manual data entry, which also eliminates errors. Our solution further supports the company’s long-term strategy.
“For several years, we unsuccessfully tried to create a web tool for sales automation and digitalization. It was Unicorn that fulfilled our vision and created a unique product for the future development of our company,” says Petr Polák, CEO of POLAK CZ.
And the result? Today, the client offers an online catalog, configurator, and planner all in one package, allowing end customers to order exactly what they need. The company no longer has to manually record orders, making the process faster and more efficient. Current business partners have an easier time, and new partners don’t need to memorise complex rules. The 3D Configurator for online sales provides the client with a modern tool for customers and a competitive edge.
“For several years, we unsuccessfully tried to develop a web tool for sales automation and digitalization. It was Unicorn that realized our vision and created a unique product for the future growth of our company.”
Petr Polák, CEO of POLAK CZ
Key Benefits
Faster Orders and More Efficient Production
Less (Paper) Administration
Intuitive Interface and Access from Anywhere
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